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All Press Releases
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Mattel Named One of the "World's Most Ethical Companies" Again in 2010
Mar 22, 2010
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EL SEGUNDO, Calif., Mar 22, 2010 (BUSINESS WIRE) -- Mattel, Inc. (NASDAQ: MAT) announced today that it has been named one of
the "World's Most Ethical Companies" in 2010 by the Ethisphere
Institute. Despite a record number of nominations for the award, Mattel
earned this recognition again in 2010 because of the company's
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Splash Into Spring With Barbie(R) In An All New Contemporary Story, "Barbie(TM) In A Mermaid Tale"
Mar 9, 2010
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EL SEGUNDO, Calif., Mar 09, 2010 (BUSINESS WIRE) -- Mattel (NASDAQ:MAT):
Photo caption:
EL SEGUNDO, Calif. (March 9, 2010) - Barbie(R) stars in an exciting
adventure, "Barbie(TM) in A Mermaid Tale," available today on DVD. In this
contemporary tale, Barbie(R) plays Merliah(TM), a surfing champion from
Malibu who discovers ...
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Mattel Listed Among 100 Best Corporate Citizens in 2010, Ranks #29
Mar 4, 2010
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EL SEGUNDO, Calif. (March 4, 2010) - Mattel, Inc. (NASDAQ: MAT) today announced it has been named to CRO Magazine's 11th Annual "100 Best Corporate Citizens" list for 2010, ranking at 29.
"We are so proud to once again be named to this prestigious list, and among such good company," said Geoff Massingberd, senior vice president o...
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American Girl® Unveils New Store for Girls in Denver
Feb 16, 2010
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Middleton, WI (February 16, 2010) — Excitement levels are about to reach "mile-high" proportions for girls in Denver as American Girl prepares to open its new experiential retail store on March 27, 2010. Located just minutes outside of Denver in the spacious Park Meadows lifestyle shopping venue, the 8,500-square-foot store w...
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ADDING MULTIMEDIA New Mickey Mouse Plush from Disney and Fisher-Price(R) Grooves with Unprecedented Innovation
Feb 15, 2010
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NEW YORK, Feb 15, 2010 (BUSINESS WIRE) -- The dance stars align at Toy Fair 2010 as Fisher-Price - a subsidiary of
Mattel, Inc. (NASDAQ:MAT) - and Disney introduce Dance Star Mickey.
The original Disney character, who first appeared on merchandise more
than 80 years ago, will dance his way into the hearts of a new
ge...
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New Mickey Mouse Plush from Disney and Fisher-Price(R) Grooves with Unprecedented Innovation
Feb 15, 2010
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NEW YORK, Feb 15, 2010 (BUSINESS WIRE) -- The dance stars align at Toy Fair 2010 as Fisher-Price - a subsidiary of
Mattel, Inc. (NASDAQ:MAT) - and Disney introduce Dance Star Mickey.
The original Disney character, who first appeared on merchandise more
than 80 years ago, will dance his way into the hearts of a new
ge...
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WWE(R) Superstar Triple H(R) Unveils His Action Figure and Kicks Off New York Toy Fair
Feb 12, 2010
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EL SEGUNDO, Calif., Feb 12, 2010 (BUSINESS WIRE) -- WWE Superstar Triple H(R) joined Mattel, Inc. (NASDAQ: MAT)
and World Wrestling Entertainment(R) (NYSE: WWE) to celebrate Mattel's
first line of WWE(R) action figures and accessories, including
several scheduled to debut in fall 2010, at a special event at New York
...
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American Girl Offers Fresh Take on Advice Books for Parents of Girls
Feb 12, 2010
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Middleton, WI-February 12, 2010: In a time of unprecedented change, when pop culture and outside influences encourage young girls to grow up faster than ever before, it's essential that parents find new ways to support and communicate with their daughters. Available this March, American Girl's new advice book, Raising an American Girl:...
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Mattel Celebrates New York Toy Fair with Special Events, New Innovative Toy Lines and Hot New Licenses
Feb 11, 2010
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EL SEGUNDO, Calif., Feb 11, 2010 (BUSINESS WIRE) -- This year's International Toy Fair in New York heralds an exciting new
lineup from Mattel, Inc. (NASDAQ:MAT) showcasing the leading toymaker's
hottest new products and licenses for 2010. The innovative, new product
lines from Mattel and Fisher-Price, Inc. will invigorate im...
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Fisher-Price on Board to Launch New Thomas & Friends(TM) Toys at Toy Fair 2010
Feb 10, 2010
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NEW YORK, Feb 10, 2010 (BUSINESS WIRE) -- The world's leading preschool toy manufacturer teams up with the world's
number one preschool brand as Fisher-Price, Inc. (a subsidiary of
Mattel, Inc. (NASDAQ:MAT), begins a Really Useful 2010 at New
York Toy Fair as the global master toy licensee for Thomas & Friends(TM).
U...
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BIGFOOT Captured!
Feb 9, 2010
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EAST AURORA, N.Y., Feb 09, 2010 (BUSINESS WIRE) -- It all began a few years ago, when BIGFOOT sightings started popping up
just beyond the world headquarters of Fisher-Price, Inc. (a subsidiary
of Mattel, Inc. NASDAQ:MAT) in East Aurora, N.Y. Although the scientific
community considers BIGFOOT to be a combination of folklore...
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CORRECTING and REPLACING WWE(R) Superstar Triple H(R) Steps into the Ring with Mattel at Toy Fair
Feb 8, 2010
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Feb 08, 2010 (BUSINESS WIRE) -- Contact information has changed.
The corrected release reads:
WWE(R) SUPERSTAR TRIPLE H(R) STEPS INTO
THE RING WITH MATTEL AT TOY FAIR
WWE(R) Superstar Triple H(R), Mattel and World Wrestling Entertainment(R)
Executives Showcase New WWE(R) Action Figures and Accessories
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Mattel Chairman and CEO and CFO Presenting to Analysts
Feb 8, 2010
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EL SEGUNDO, Calif., Feb 08, 2010 (BUSINESS WIRE) -- Robert A. Eckert, Mattel's chairman and chief executive officer, and
Kevin M. Farr, chief financial officer, will be giving a presentation to
analysts on Thursday, February 11, 2010. Eckert and Farr are scheduled
to present for approximately 30-40 minutes beginning at 3 p.m...
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WWE(R) Superstar Triple H(R) Steps into the Ring with Mattel at Toy Fair
Feb 8, 2010
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Feb 08, 2010 (BUSINESS WIRE) -- Mattel:
WHEN:
Friday, February 12, 9:30 a.m. - 9:45 a.m.
Media Check-...
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Hot Wheels(R) Is Back in the Driver's Seat With NASCAR
Feb 6, 2010
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EL SEGUNDO, Calif., Feb 06, 2010 (BUSINESS WIRE) -- Hot Wheels(R) today announced a match made in motorsports heaven -- a
partnership with JR Motorsports racing team and its newest driver,
Danica Patrick, as she enters the NASCAR racing circuit in 2010. Hot
Wheels(R) will sponsor Patrick's car during the Nationwide Series se...
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Mattel Reports 2009 Financial Results
Jan 29, 2010
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Fourth Quarter Highlights
Worldwide net sales up 1 percent from the prior year;
Domestic gross sales down 2 percent and international gross sales up 3 percent;
Worldwide gross sales for core brands: Barbie® up 12 percent; Hot Wheels® up 16 percent; Core Fisher-Price® up 1 per...
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Mattel Named to FORTUNE's 2010 "100 Best Companies to Work For" List
Jan 21, 2010
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EL SEGUNDO, Calif., Jan 21, 2010 (BUSINESS WIRE) -- FORTUNE announced today that Mattel (NASDAQ: MAT), the world's largest
toy company, has been ranked #78 on the 13th annual "100 Best Companies
to Work For" list. The full list and related stories appear in the Feb.
8 issue of FORTUNE, available on newsstands on Monday, Janu...
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Barbie(R) Celebrates 125th Career with Global Initiative to Inspire Girls
Jan 21, 2010
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EL SEGUNDO, Calif., Jan 21, 2010 (BUSINESS WIRE) -- For more thanfive decades, Barbie(R) has inspired girls to dream,
discover and explore a world without limits. Celebrating her 125th
career this year, Barbie(R) kicks-off a global campaign to further inspire
girls by partnering with The White House Project and Take Our Daug...
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