Press Releases

Want to get the latest on what's happening with Mattel or one of our all-star brands? View press releases for the current year, or visit the archives for press releases from previous years. Click a specific link to view specific categories of press releases or click All to view them sorted by date. Click the press release title to view it in its entirety.

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All Press Releases
View Summary American Girl Debuts New Historical Character, Caroline Abbott, Who Helps Her Family and Her Country During the War of 1812
Sep 4, 2012
PDF196.6 KB
View Summary Mattel Brings Powerhouse Brands to the iPad With Apptivity™ Play
Aug 22, 2012
PDF147.7 KB
View Summary New "Master Moves Mickey" from Fisher-Price and Disney Takes Center Stage in Times Square, Dances Alongside Parents and Children in Surprise Flash Mob
Aug 3, 2012
PDF390.3 KB
View Summary Nastia Liukin Helps Fisher-Price Introduce New, Interactive Fantastic Gymnastics Dora Doll to Adventure-Seeking Dora Fans
Jul 25, 2012
PDF323.5 KB
View Summary Mattel Reports Second Quarter 2012 Financial Results and Declares Third Quarter Dividend
Jul 17, 2012
PDF 33.7 KB
View Summary Fanboys and Fangirls "Collect and Connect®" with Mattel at 2012 San Diego Comic-Con Booth #3029
Jul 11, 2012
PDF266.2 KB
View Summary REPEAT/Team Hot Wheels™ Lands Guinness World Records® Title as Drivers Race Through Six-Story-Tall Double Loop at X Games Los Angeles 2012
Jul 2, 2012
PDF260.7 KB
View Summary Team Hot Wheels™ Lands Guinness World Records® Title as Drivers Race Through Six-Story-Tall Double Loop at X Games Los Angeles 2012
Jun 30, 2012
PDF260.6 KB
View Summary ABC and ESPN Broadcast Hot Wheels® World-Record Attempt Live From X Games Los Angeles 2012
Jun 26, 2012
PDF244.8 KB
View Summary Mattel Honors Founders at Renaming and Dedication of Design Center at Company's Headquarters
Jun 22, 2012
PDF225.9 KB
View Summary Today's toddlers embrace touch-screen technology...just like their parents
Jun 20, 2012
PDF 15.8 KB
View Summary Hot Wheels® Goes Vertical at X Games Los Angeles 2012 with Six-Story Double Driver Loop World-Record Attempt
Jun 18, 2012
PDF284.8 KB
View Summary Mattel to Webcast Second Quarter 2012 Conference Call
Jun 13, 2012
PDF 11.4 KB
View Summary Mattel's Monster High® Brand to Promote Tween-Esteem Through Pro-Social Back-to-School Program at Walmart
Jun 13, 2012
PDF 19.9 KB
View Summary Mattel Leverages Powerful Portfolio of Properties and Global Footprint to Grow Toy Brands into Lifestyle Brands
Jun 11, 2012
PDF 18.6 KB
View Summary American Girl Encourages Reading and Fun with Read-A-Palooza™!
May 1, 2012
PDF 12.1 KB
View Summary Mattel Ranks No. 12 Among 100 Best Corporate Citizens in 2012
Apr 19, 2012
PDF 11.2 KB
View Summary Mattel Reports First Quarter 2012 Financial Results and Declares Quarterly Dividend
Apr 16, 2012
PDF 30.5 KB
View Summary Crayola and Mattel Announce Colorful New Multi-Year Worldwide Licensing Partnership
Apr 11, 2012
PDF 13.0 KB
View Summary Barbie® Announces Plan to Turn the White House Pink with a Run for the Oval Office
Apr 4, 2012
PDF108.4 KB
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