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All Press Releases
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Mattel Brands and Fisher-Price Transform Licensing Approach for Global Growth, Creating Category Statements with Evergreen Brands and New Franchises
Jun 18, 2013
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New Consumer Products Initiatives Position Barbie®, Monster High®,
Hot Wheels® and Fisher-Price® for Global Growth and Category Expansion
LAS VEGAS--(BUSINESS WIRE)--
Mattel® Brands and Fisher-Price® are transforming their
licensing approach to s...
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Celebrate Creativity, Reading, and Fun This Summer with American Girl
May 31, 2013
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—American Girl Stores are the Summer Destination for Girls and
Their Families—
MIDDLETON, Wis.--(BUSINESS WIRE)--
American Girl—one of the top experiential retail and tourist
destinations in the country—is the place to celebrate all the
things girls love to d...
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Hot Wheels® Sets a First-Ever, Kid-Powered World Record at Indy 500 with Longest Toy Track in History
May 26, 2013
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INDIANAPOLIS--(BUSINESS WIRE)--
On the eve of the Indianapolis 500, it was four kids, not professional
race car drivers, who set a world record in front of a roaring
crowd. Staged right on the front straightaway of the Indianapolis Motor
Speedway, Hot Wheels® created a 1 mile-long, four-lane toy racetrack to...
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Mattel Reports First Quarter 2013 Financial Results and Declares Quarterly Dividend
Apr 17, 2013
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First Quarter Highlights
Worldwide net sales up 7%;
North American Region1 gross sales up 5%
and International Region gross sales up 9%;
Worldwide gross sales by core brands: Barbie®
down 2%; Hot Wheels® down 3%; Fisher...
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Action-Packed Animated Series Max Steel™ Premieres Monday, March 25, at 4PM (ET/PT)
Mar 21, 2013
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TV's Newest Turbo-Charged Superhero Debuts With 26-Episode Series
on Disney XD
EL SEGUNDO, Calif.--(BUSINESS WIRE)--
Mattel (NASDAQ:MAT) brings its latest action hero property to boys
across the country with Max Steel™, a new CGI animated TV series
premiering o...
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Mattel to Webcast First Quarter 2013 Conference Call
Mar 19, 2013
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EL SEGUNDO, Calif.--(BUSINESS WIRE)--
Mattel, Inc. (NASDAQ: MAT)
today announced that it will webcast its quarterly conference call on
Wednesday, April 17, 2013, at 8:30 a.m. Eastern time. Led by the
company's chief executive officer, Bryan G. Stockton, the conference
call will cover the company's first ...
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Celebrities and Mattel Help The Chocolate Bunny this Easter
Mar 19, 2013
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EL SEGUNDO, Calif.--(BUSINESS WIRE)--
This Easter, Chris Harrison, Stephen Collins and Kate Flannery
have partnered with the ECBC (Endangered Chocolate Bunny Commission) and
Mattel® to Save
The Bunny, with a special hare-raising and entertaining PSA.
While the chocolate bunny has been an Easter tradition for over ...
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Barbie® Celebrates 54 Years as the Number One Fashion Doll with Introduction of a New Doll
Mar 8, 2013
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EL SEGUNDO, Calif.--(BUSINESS WIRE)--
In celebration of Barbie® doll's 54th birthday, dolls of all
ages can commemorate their own special day with the new Birthday
Wishes® Barbie® Doll. The iconic doll looks pretty in pink and is
the perfect gift for any Barbie fan. Barbie® celebrates on March...
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Matchbox® Celebrates 60 Years of Unstoppable Heroic Vehicle Adventures
Mar 6, 2013
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Iconic Toy Brand Motors in Anniversary with 60 Cent Toy Cars at
Retail and $60,000 "Hero" Scholarship
EL SEGUNDO, Calif.--(BUSINESS WIRE)--
From fire trucks to dinosaurs to police cars in pursuit, Matchbox® has
provided kids with unstoppable adventures and the durable ve...
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Multi-Platinum Recording Artist Nick Lachey Releases "A Father's Lullaby" Album With Fisher-Price®
Feb 26, 2013
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EAST AURORA, N.Y., Feb. 26, 2013 /PRNewswire/ -- Parents and their children will soon be soothed by the voice of multi-platinum recording artist and new father, Nick Lachey, who is set to release his first-ever lullaby album, "A Father's Lullaby," this March in partnership with Fisher-Price, Inc., a subsidiary of Mattel, and Mood Entertainment.
...
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Milestone DVD Dances onto Shelves, Barbie™ in The Pink Shoes Marks 25th Title for Iconic Doll
Feb 26, 2013
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EL SEGUNDO, Calif.--(BUSINESS WIRE)--
Barbie takes center stage as a ballerina in the new DVD movie Barbie™ in
The Pink Shoes available now. After twelve years and 110+ million DVDs
sold to date, the newest title marks a milestone for Barbie
Entertainment as the 25th release. In the movie, Barbie stars
...
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Barbie® Opens the Doors to Her Real Life Dreamhouse®
Feb 18, 2013
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The Doll-With-It-All Invites Fans to "Play House" in a First-Ever,
Larger-Than-Life Interactive Experience in the U.S. and Germany
LOS ANGELES--(BUSINESS WIRE)--
On the high heels of Barbie® doll's recent announcement that she's
selling her Malibu mansion, the style icon revealed that, ...
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Mattel® Unveils the Future of Play with Hot New Properties and Must-Have Toys at the 2013 New York International Toy Fair
Feb 8, 2013
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Action Play Boys Brand Max Steel™ Debuts as Mattel's Newest Franchise
EL SEGUNDO, Calif.--(BUSINESS WIRE)--
This week, at the New York International Toy Fair, leading toymaker
Mattel, Inc. (NASDAQ:MAT) will showcase its newest toys that transcend
the traditional playroom. Delivering on...
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Barbie® Puts Malibu Dreamhouse® Up for Sale
Feb 7, 2013
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Fans Worldwide Are Invited to "Step into Barbie's World" as She
Searches for a New Place to Call Home
LOS ANGELES--(BUSINESS WIRE)--
Malibu, California's most fashionable resident is moving. Today Barbie®
officially put her coastal Dreamhouse® on the market and is p...
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Fisher-Price® Reveals Redesigned Little People® Characters
Feb 5, 2013
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New Look for Iconic Brand Unveiled Today During Special Musical
Performance with Genevieve Goings at Citi Pond® at Bryant Park™
EAST AURORA, N.Y.--(BUSINESS WIRE)--
Fisher-Price,
Inc., the leading manufacturer of infant and preschool toys and a
subsidiary of Mattel (NASDA...
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Monster High™ Releases New Double Feature DVD
Feb 5, 2013
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EL SEGUNDO, Calif.--(BUSINESS WIRE)--
Monster
High™, one of the fastest-growing and most popular tween girl
franchises, today debuts its brand new DVD, Monster High™ Double
Feature. The ghouls of Monster High™ serve up two fang-tastically
fabulous adventures in one DVD: When the boys ca...
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Fisher-Price and Mattel Pledge $3 Million to The Children's Hospital of Buffalo for a Family and Child Resource Center
Feb 4, 2013
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EAST AURORA, NY & EL SEGUNDO, Calif.--(BUSINESS WIRE)--
Fisher-Price, Inc. and Mattel, Inc. pledged $3 million to The Children's
Hospital of Buffalo Foundation, in Buffalo, N.Y., for construction and
naming rights to a 6,000-square-foot respite area for families going
through treatment in the new John R. Oishei C...
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Mattel Reports 2012 Financial Results and Declares Quarterly Dividend
Feb 1, 2013
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Fourth Quarter Highlights
Worldwide net sales up 5% from the prior year;
North American1 gross sales up 5% and
International gross sales up 8%;
Worldwide gross sales for core brands: Barbie® down 4%; Hot Wheels®
up 2%; ...
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Mattel Launches New Global Entertainment Franchise Max Steel™
Jan 28, 2013
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New Multi-Platform Venture Will Feature Animated Superhero TV
Series Broadcast in More Than 100 Global Markets, Turbo-Charged Online
Content Hub and Robust Toy and Consumer Products Line
EL SEGUNDO, Calif.--(BUSINESS WIRE)--
Max Steel™, a wholly-owned intellectual property from Mattel,...
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Mattel Issues Statement Regarding Ninth Circuit Court of Appeals Recent Decision
Jan 24, 2013
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EL SEGUNDO, Calif.--(BUSINESS WIRE)--
Mattel today issued the following statement regarding Ninth Circuit
Court of Appeals recent decision.
We are pleased that the Ninth Circuit Court of Appeals agreed with
Mattel that the verdict and damages on MGA's toy fair claims must be
reversed,...
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